Fire TV Sticks and Android TV boxes both turn any TV with an HDMI port into a streaming device, and both run software built on Android. They are not the same, though. The differences in app stores, updates, connectivity and build quality decide which one will still be running smoothly in two years. This comparison focuses on what matters for live TV and IPTV player apps.

The short answer

  • Choose a Fire TV Stick if you want a cheap, compact, well-supported device and the player you need is in the Amazon Appstore.
  • Choose a Google-certified Android TV or Google TV device if you want the Google Play Store, more app choice and, on many boxes, a built-in Ethernet port.
  • Avoid uncertified, no-name Android boxes, especially ones sold as “fully loaded”. Low prices often hide old software, no security updates and, in some cases, illegal pre-installed apps.

App store and app choice

Fire TV StickCertified Android TV / Google TV
App storeAmazon AppstoreGoogle Play Store
IPTV player choiceGood, but smallerUsually larger
Google appsSome available through other meansBuilt in
Automatic app updatesYesYes

Google Play is the larger catalogue, so a player that exists only on Android TV is a common reason people switch. Before you buy either device, search its store (on the web or on a friend’s device) for the player you plan to use. Our IPTV player compatibility guide lists features to check.

Software updates and security

Both Amazon and Google push regular system updates to their own devices. The weak point is the uncertified box market: many inexpensive boxes run outdated Android versions and never receive security patches. Google-certified devices must meet Google’s requirements to include the Play Store, which is a useful quality signal.

The UK Intellectual Property Office has also warned that some boxes and sticks are sold already modified to stream content without permission, with phrases such as “fully loaded” or “jailbroken” in the listing. Those devices can expose you to legal risk and malware. Our article on whether IPTV is legal explains the warning signs.

Performance

  • Memory and storage: budget sticks have limited storage, which fills up quickly with apps and caches. If you install several apps, choose a model with more storage, or plan to manage it; see how to clear cache and free storage.
  • Video formats: check that the device decodes HEVC (H.265) if your provider uses it, and supports the HDR formats your TV handles.
  • Processor: newer models load channel lists and guides noticeably faster, which matters with large playlists.

Connectivity: Wi-Fi and Ethernet

A wired connection is the single best fix for live-TV buffering. Many Android TV boxes include an Ethernet port; Fire TV Sticks need an adapter. Whether that adapter is worth it is covered in Ethernet adapters for Fire TV Stick.

On Wi-Fi, look for support for the 5 GHz band (or newer Wi-Fi 6) and keep the device close to the router.

Remote and everyday use

Fire TV remotes and Google TV remotes both offer voice search and TV power/volume control over HDMI-CEC. Some Android boxes come with basic IR remotes that need line of sight to the box. If you use an IPTV player daily, a comfortable remote with a dedicated guide or menu button makes a real difference.

Which one fits which household?

If you…Consider
Want the lowest price and simplest setupFire TV Stick
Need a specific player only on Google PlayCertified Google TV / Android TV device
Want a wired connection without adaptersAndroid TV box with Ethernet
Already use Amazon services and AlexaFire TV
Want maximum control and storageA higher-end certified Android TV box

Frequently asked questions

Can a Fire TV Stick use the Google Play Store?

Not officially. Fire TV uses the Amazon Appstore. If you need Google Play apps, choose a Google TV or certified Android TV device.

Yes, the devices are legal. What matters is the software and content. Boxes sold “fully loaded” with apps for unlicensed content are the ones to avoid.

Which lasts longer?

Devices from major brands that receive regular updates tend to stay usable longest. Uncertified boxes often receive no updates at all.

Summary

Both device types run IPTV players well when they come from a reputable maker and receive updates. Pick by app store first (check that your player is available), then connectivity and storage. Skip uncertified “fully loaded” boxes entirely. For more on how a stick compares with your TV’s own apps, read Smart TV apps vs a streaming stick, and see the full list of compatible devices.

Sources and further reading

  1. Google Play Help: Get Android apps from the Google Play Store
  2. Advanced Television (2017): UK IPO issues guidance on illicit streaming devices
  3. UK Government response: Illicit IPTV streaming devices call for views

Menus and app availability change with software updates. If a step looks different on your device, check the device or app maker’s help page linked above.